Core read to the Digital Museum to understand the history of the ancient city, try on the traditional costumes that restore from historical cultural relics, bring home the refrigerator with the taidang pattern, and watch a immersive situation experience drama … In recent years, Shanxi Pingyao has continued to explore in many ways Explain historical and culture, let more people enter here, and feel the long -lasting charm of this ancient city. Lying on the sofa, like sitting in a spaceship.
The galaxy, the solar system, and the earth were passing by, and the stars flickered. At this time, the picture suddenly turned upside down, and the scene came to Pingyao Ancient City quickly. The camel ringtone of the Jin Chamber of Commerce in the ear … This is the "time passing" section of the digital museum of Pingyao County, Jinzhong City, Shanxi Province. There is no screen in this space, but use sound and optoelectronics to create an experience environment.
Here, Pingyao’s history and culture are immersed in the viewer’s heart in a fresh way. Restoring the history of traditional clothing into life in Pingyao Ancient City is located in Jinzhong City, Shanxi Province. It is currently the only ancient county town in my country that has obtained the world’s cultural heritage with the entire ancient city. In recent years, Pingyao has continued to explore history and culture in various ways, allowing more people to enter and understand this ancient city. Xiao Xu, who grew up in the ancient city, has special feelings for this city.
He likes to collect old objects and is interested in traditional culture. Four years ago, accidental opportunities, Xiao Xu participated in a "national wind market", where a traditional clothing show left a deep impression on him.
"I feel very shocking. I did not expect that traditional clothing was loved by so many young people and has such a market.
"Xiao Xu couldn’t calm down for a long time. He felt that he had found a new direction of his progress." I checked the literature and sorted out the style characteristics, historical background, and skills of the costumes of each period. "Kung Fu is worthy of care, and Xiao Xu found his coordinates:" There are many paintings and sculptures that reflect life in the rich culture and cultural relic resources of the ancient city of Pingyao. Why not use traditional costumes to modernize these cultural relics? "After making up his mind, Xiao Xu did something that no one had done -the traditional costume of restoring the Chinese clay sculpture of the ancient city of Pingyao.
What should I do if I can’t see the pattern of clay and clothes? He checked relevant academic articles and went to Beijing to ask relevant experts. Most of the clay sculptures were long -lasting, what should I do if the color is not clear? He has studied Chinese painting through different sides. "As long as there are small places with color, you can master the coloring of the time through color reduction." Xiao Xu said. In 2020, Xiao Xu, who successfully restored 20 traditional costumes, invited the anchor of the short video platform to let them put on these clothing and conducted a catwalk on the streets of Pingyao Ancient City, attracting many people to stop. Seeing that the costumes hundreds of years ago came into people’s lives, Xiao Xu was very pleased. Today, he has also pioneered traditional clothing travel. Many enthusiasts came here to "wear on the body" of the traditional culture of the ancient city and publish it on the new media platform.
"I hope people can think of these traditional costumes and think of the ancient city of Pingyao." Xiao Xu said.
The 90s "shopkeeper" of the post -90s "shopkeeper" of the post -90s "shopkeeper" in the ancient city of Pingyao was made by making taiden cultural and creative relics.
Speaking of which, Zhao Kai first came into contact with Wa Dang and traced back to the second grade of elementary school.
On one occasion, he played with his friends in the woods, and suddenly found that there was a large palm on the ground, and a "lion head" was carved on the other side. That "encounter" made Zhao Kai fell in love with Waidang. Since then, he has been collecting Waidang, and now he has collected more than 2,000 pieces.
In idle, Zhao Kai often looked at these tiles that he collected, the text pattern of "Fulu Shouxi", and the lion tiger pattern of "cat head dripping water" … Zhao Kai felt that he was "dialogue" with them. After contacting the production of pottery, Zhao Kai thought of moving the pattern of tado to his own work. "My taiden is all collected from the ancient city and the surrounding surroundings. These objects reflect the architectural culture and aesthetic culture of Pingyao." He thought that if these taiden and patterns are made into modern ceramics and daily necessities, it is not only a kind of type The original cultural experience is a good way to turn Pingyao’s cultural relics and become fashionable. "The size of the refrigerator sticker is very close to the tile, and the shape can be restored in the shape.
"For this reason, he specifically registered a trademark" Ping Kiln "and specialized in the" Pingyao Wa Dang "series of refrigerators.
In the process of cultural relics to cultural and creative transformation, Pingyao has young blood. These young people have a deep understanding of Pingyao culture and have their own cognition of fashion.
Li Yuan, a post -95th guy from design, has now become Xiao Xu’s apprentice. He also integrates the understanding of Pingyao culture into his own work.
"From the brick wall in Pingyao County, we extracted the wave pattern; from the building of Pingyao Ticket number, the coin pattern was extracted; from the ancient city wall of Pingyao, we extracted the turtle back pattern. We used these elements on these elements on On cultural and creative products such as traditional clothing, Pingyao Culture is passed on to every tourist. "Li Yuan said.
Creating context Experience the traditional dialogue of a modern city, a drama.
Ten years ago, a context experience drama "Seeing Pingyao" made more people know Pingyao.
As of July 2021, "Seeing Pingyao" has performed 5,993 games, with a total of 4.02 million viewers, and it is difficult to find one vote all year round.
"Pingyao people do not do business, but virtue.
"The lines that are loud, one by one, shocked the impact scene, made many audiences want to walk into the theater again." After the performance, many viewers were reluctant to leave for a long time.
The sense of scene experience and the presentation of cultural cores can produce this effect. Kang Qingfeng, chairman of Pingyao County Impression Culture Development Tourism Company. "Seeing Pingyao" is a story about inheritance. The values ??are together. Kang Qingfeng said: "This drama took the audience to cross Pingyao hundreds of years ago to experience the core cultural cores of Jin Shang’s sincerity, faith, righteousness, and locals’ benevolence, and righteousness. "Why is the name of the drama called" see again "? Kang Qingfeng said, these two words are the word" viewing ", and" view "has the meaning of insight and understanding." Walking in different scenarios, both viewers and witnesses.
"This kind of interaction and experience impressed tourists, brought more loud reputation to Pingyao, and also made" Seeing Pingyao "into the hottest sub -IP of" Pingyao Culture ". 7 "incubators" of 7 home hotels and Ming and Qing commercial streets.
"The development of the cultural industry has inspired us to better invest in and protect the Pingyao culture." Said Zhao Wei, deputy general manager of Pingyao County Tourism Operation Company.
The "immersion" experience is still continuing.
Liang Yanping, deputy mayor of Jinzhong City, recently led the team to inspect to promote a deeper immersive tourism experience in Pingyao. "In the next step, we are actively exploring specialized areas in the ancient city, so that every tourist can not only watch it in it like" Seeing Pingyao ", but also become the actor of the real -life immersive script reasoning game. In the ancient city of life, you can feel the charm of history and culture in the realm, let tourism become the ‘shape’ and ‘body’ of culture, so that the culture shaped the ‘spirit’ and ‘soul’ of tourism, and continuously promoted the integration of high -quality development of cultural tourism.
"Liang Yanping said.
"Pingyao is the world’s Pingyao. This year, we further compile the planning and improvement planning of Pingyao Ancient City, protect the overall style of the ancient city cultural relics, promote the legislative protection and cultural industry construction of glutinous lacquerware, Pingyao beef, and ancient city vinegar, and continue to develop non -heritage research products. "Wang Bing, Minister of the Propaganda Department of the Jinzhong Municipal Party Committee, introduced:" In this ancient city, there are not only fashion elements such as photography exhibitions and film exhibitions, but also the intentions of cultural relics and culture in all corners. Come here, it is a tourist experience. It was a whole -hearted cultural perception.
"".